Press Release –
Jakarta – 1 July 2010
Annual meeting of the World Ceramic Tiles Forum
On Wednesday 30 June and Thursday 1 July 2010, the World Ceramic
Tiles Forum gathered in Jakarta for its 17th session. This year’s session of
the Forum was hosted by ASAKI, the Indonesian Ceramic Industry Association, and
was inaugurated by Indonesia Vice-President Boediono. Following an opening
speech by Mr. Alfonso Panzani, Chairman of the World Ceramic Tiles Forum, Prof.
Dr. Boediono gave an overview of the Indonesian economy and mentioned several
actions which will contribute to the competitiveness of the ceramic tile
industry in Indonesia.

From left to right, Mr. Achmad Widjaja, President of ASAKI, Prof.
Dr. Boediono, Vice-President of the Republic of Indonesia and Mr. Alfonso
Panzani, Chairman of the World Ceramic Tiles Forum
The 17th Forum session involved the representatives of the ceramic
tiles industry in Australia, Brazil, China, India, Indonesia, Italy, Japan,
Malaysia, Spain, Taiwan, Ukraine and the USA. Altogether, these countries
represent the very large majority of worldwide production in wall and floor
tiles.
The main aspects covered at the Forum’s General Assembly covered global
trends in consumption and production, the sustainability of ceramic tiling,
developments in standardisation and trends in barriers to trade.
Global trends in production,
consumption and trade:
Armando Cafiero (Confindustria Ceramica) shared the data available on
production and consumption in 2009. World consumption in ceramic tiles has been
constantly rising over the last years with an estimate of 5,39 billion m2 in 2000
increasing to 8,55 billion m2 in 2008. As a result of the economic crisis,
world consumption decreased slightly (by 1,4%) in 2009 compared to 2008. Over
the same period, world production decreased by 2,5%. While domestic sales
remained on average stable, exports are reported to have decreased by 10%.
However, considering the rapid recovery and return to growth in emerging
markets, particularly in Asia, the world production is expected to grow further
in 2010 and beyond. The strength of domestic consumption in countries such as
China, India, Indonesia or Brazil was particularly emphasised.
Debates on sustainability showed the need for increased
cooperation and exchange of information between tiles manufacturers at
international level. Aspects related to energy efficiency, environmental
performance, safety and educational programmes on the use of ceramic tiles were
considered as extremely relevant.
On standardisation, the US delegation gave an exhaustive overview of
the work currently being carried out at ISO level by Technical Committee 189. A
number of important aspects of standard ISO 13006 are being revised, including
the definition of porcelain and rectified tiles, specifications for extruded
tiles with low water absorption, new pressed tiles sizing requirements
addressing large formats… TC 189 is also considering further work on
dimensional tolerances for rectified tiles, specifications for technical
porcelain and specifications for mosaic tiles.

Press Release WCTF Jakarta
In the field of trade policy, a panel discussion moderated by David
Portalés (ASCER) and involving Eric Astrachan, Andy Chen and Achmad Widjaja –
respectively from the US, Chinese and Indonesian delegations – covered
extensively the aspects related to tariff and non-tariff barriers to trade,
multilateral trade liberalisation. Although the Forum members expressed their
support for free trade in the sector of ceramic tiles, they could not avoid the
conclusion that technical or tariff barriers are increasingly occurring in
practice.
As in the previous years, CET, the European Ceramic Tiles
Manufacturers’ Federation shared its annual inventory of barriers to trade,
covering 96 different practices in 31 countries analysed by the European
association as barriers to trade. In that respect, delegations stressed the
importance of communication between various tiles manufacturing countries in
order to provide clarifications and solutions to such problems. In the absence
of such communication, trade tensions or conflict will occur. Reference was also
made to the EU anti-dumping investigation recently launched by the European
Union concerning imports from China. Trade defence measures are not considered
as barriers to trade provided that they are implemented in compliance with the
WTO.

Press Release WCTF Jakarta
The Chairman of the World Forum, Mr. Alfonso Panzani, concluded by
reflecting the call of the Forum members for fair trade and communication to
avoid trade tensions, particularly in the context of an economic crisis.
The 18th session of the Forum will be hosted by Mexico on 7 – 8 July 2011.
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